SellerMetrics

SellerMetrics provides Amazon PPC automation at an accessible price point, offering rule-based bidding, campaign analytics, and automated keyword management. The platform targets sellers who want to automate their advertising management without the premium pricing of enterprise PPC tools.

The rule-based bidding system lets sellers define automation logic based on performance metrics like ACoS, clicks, impressions, and conversions. Keyword harvesting automatically moves converting search terms from auto campaigns to manual campaigns with appropriate bid levels. Negative keyword management identifies and removes underperforming search terms.

SellerMetrics fills the gap between manual PPC management and expensive automation platforms. The feature set covers the essential automation functions that drive the most impact: bid optimization, keyword management, and performance monitoring. For sellers with moderate ad budgets who want better results without significant tool investment, SellerMetrics offers a practical entry point to PPC automation.