Skip to main content

Amazon sales tracker: track your sales by SKU, day by day

Units, sales and net profit for every SKU you sell, with the change against last period. Refreshed hourly, across every marketplace you connect.

Try for Free
Amazon sales tracker table by SKU for last month with sales, units and net profit and their change against the previous period, PPC spend and TACOS

Loved by Amazon sellers worldwide

Verified 5-star reviews on Trustpilot and Reddit.

Fantastic data share for Amazon agencies

“Nova has become a core part of how we run our Amazon agency. Data Share puts clean, structured Amazon data straight into our own stack, so we no longer maintain those pipelines ourselves. The hourly updates mean we spot changes during the day instead of managing accounts on yesterday's data.”

Stephen Harris profile

Stephen Harris

Sitruna, UK agency managing 100+ Amazon accounts

Read on Trustpilot

The P&L view captures everything Amazon-related

“The P&L view is the big one. It captures everything Amazon-related with the granularity to track down every unexpected expense, giving me a real profit statement I can run the business off of. No more guessing margins or waiting for end-of-month reconciliation.”

Yano profile

Yano

Bender Brands

Read on Reddit

Exactly the kind of tool e-commerce needed

“Nova is exactly the kind of tool the e-commerce industry has needed for a while. Fast-moving, responsive, and adding value to every Amazon business at every turn. The team is always open to hearing feedback and new ideas.”

A great team to work with

“We had a great experience working with the Nova team. They were incredibly responsive, helpful and professional, and truly committed to improving the tool in ways that made it both simple and genuinely useful. It felt like they were invested in our success.”

Jessica Christensen profile

Jessica Christensen

US
Read on Trustpilot

Just go for it. You won't regret it

“The Nova team has built something truly special. The days of clunky Looker Studio dashboards are over. They are communicative and collaborative, and work hard to make the platform as helpful as possible for their users.”

Nova is great

“Nova keeps us up to date across all of our client accounts and provides a unique set of analytics. The data is live, which lets us make quick decisions faster than with other tools. The events feature is excellent for logging listing changes and running lift tests.”

Alexandr Kachurovskyi profile

Alexandr Kachurovskyi

DE
Read on Trustpilot

Replaced hours of reporting with one dashboard

“I manage multiple brands and Cockpit, P&L and Day-to-Day are now part of my daily workflow. What used to take hours across multiple tools I now see in one place. Antoine and Maxime are clearly building this with real seller challenges in mind, and they listen.”

Jake Zaratsian profile

Jake Zaratsian

US
Read on Trustpilot

Top notch customer support

“The team is genuinely responsive; they actually listen to concerns and implement suggestions into the tool, which is a big part of what makes it so powerful. The UI is clean and managing multiple accounts across marketplaces finally feels organized.”

Angelo Raymundo profile

Angelo Raymundo

PH
Read on Trustpilot

A dependable solution for Amazon sellers

“We use Nova to manage and analyze our Amazon marketplace data across multiple accounts and regions. Clean interface, useful business insights, and strong visibility into KPIs. Support is proactive and continuous improvements keep landing. Highly recommended.”

Ashish Chaudhary

IN
Read on Trustpilot

A robust instrument with competitive pricing

“After a couple of months on Nova, the platform delivers outstanding value. As an agency managing a diverse portfolio of sellers, Nova made onboarding and overseeing multiple merchant accounts effortless. The data centralization streamlined our day-to-day.”

Pavel Zadorozhnyi

ES
Read on Trustpilot

Highly recommended

“Running an agency that manages a large portfolio of Amazon brands, what we value most is the people. Nova has been a real partner from day one, adapting to how we work. Multi-store management sits in one clean place and the team actually listens to feedback.”

Nova has made tracking our Amazon profit easier

“Nova has made tracking our Amazon profit and performance so much easier. The near real-time data updates mean we're not stuck working off yesterday's numbers, and it's saved us a lot of manual spreadsheet work. Support has been quick and helpful whenever we've had questions.”

Mark Fleming

PT
Read on Trustpilot

Sophisticated tools, transparent data, and responsive support

“We partnered with Nova for our agency's performance reporting and it has been excellent. The platform is comprehensive and sophisticated without being overcomplicated, and we appreciate how accurate and transparent the underlying data sources are. Questions get answered quickly, even for custom requests.”

How Nova tracks your Amazon sales

  1. By day
By day

Every day of the month, sales next to profit

Sales and net profit as bars, TACOS as a line, one point per day. Switch to weeks or months, or jump to the last 30 days, 90 days, year to date or 12 months.

Amazon daily sales chart for August with sales and net profit bars for each day and TACOS as a line

Tracking a competitor's product instead? Nova tracks the accounts you connect. For any other ASIN, the free Amazon sales estimator estimates monthly units and revenue from Amazon's bought-past-month figure, or from Best Sellers Rank when Amazon does not publish one.

  1. Timeline
Timeline

See which SKU sold on which day

Pick one KPI and get a row per SKU and a column per day, ranked by the total. The heatmap marks each SKU's strong and weak days, so a quiet stretch shows before the monthly total hides it.

Amazon sales by SKU and by day for the last week of August, with a heatmap marking each product's stronger and weaker days and a total column

Filters such as Sales dropping, Losing money and Stockout risk narrow the SKU list in one click. The same views sit in the Amazon seller dashboard, and scheduled exports send daily, weekly or monthly rows to a stable link for Google Sheets or Excel.

  1. Ask AI
Ask it instead

Ask Claude which products slowed down

Example

Which SKUs moved the most in August versus July?

ProductSalesChange
Sonic Facial Cleansing Brush$34.3K+35%
Microcurrent Face Toning Device$4,641-56%
Heated Eyelash Curler$2,821-42%

Example

On which days last week did the LED mask not sell?

DaySales
27 Aug$0
28 Aug$0
29 Aug$718

What it can read

  • Units, orders, sales and net profit by SKU, ASIN, marketplace or account
  • Any day, week or month against any earlier period
  • The biggest gainers and losers on any metric

What it can write back

  • Cost of goods, fixed or FIFO batches, from your sheet
  • Product tags you can then track sales by
  • Every write shows a preview you confirm first

Business Reports vs a sales estimator vs Nova

Three ways to look at Amazon sales, built for different questions.

Seller Central Business ReportsA sales estimatorNova
Whose salesYour ownAny ASIN, estimatedYour own, from your orders
Sales per SKU per dayBy date or by ASIN, as separate reportsMonthly estimatesEvery SKU, every day
Net profitNoNoAfter fees, ads and cost of goods
Change against last periodCompare downloads by handNoOn every column
Every marketplace togetherPer marketplaceOne marketplace at a time23 Amazon marketplaces
Ask an AI assistantNoNoClaude, ChatGPT, Gemini

Amazon sales tracking glossary

Read the definitions
Units
Items sold in the period, before refunds.
Orders
Customer orders in the period; one order can hold several units.
Sales
What customers paid for the units, before Amazon fees.
Net profit
Net sales minus cost of goods, Amazon fees and advertising spend.
TACOS
Advertising spend divided by total sales, not only ad-attributed sales.
SKU
Your own code for one product you sell, per marketplace.
Best Sellers Rank
Amazon's sales rank for a product within its category, updated often.
Comparison period
The earlier date range every number is measured against.

See yesterday's sales for every SKU

Connect your Amazon account and every SKU's daily sales fill in, with net profit beside them. From $49/mo. 14-day free trial, no card required.

Try for Free