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P&L, fees, PPC, COGS, inventory. All connected. Updated every 30 minutes across 21 Amazon marketplaces.
Everything you need to run your business exists inside Amazon. It's buried across tabs, reports, and consoles that were never designed to talk to each other.
Orders in one tab. Ads in another. Payments in a third. You're bouncing between pages to answer one question: am I making money?
Amazon deducts 40+ fee types from your payouts. Most sellers can name three. The rest chip away at margins silently.
Your ad console shows ACoS. Your business reports show revenue. Neither shows what you actually kept.
Two marketplaces means two logins, two ad consoles, two currencies. By the time you reconcile, the data is stale.
Real product screens. No mockups. This is what you get when you connect your Seller Central account.
Revenue, COGS, all fees, PPC, and net margin for every SKU.
Every Amazon deduction tracked and categorized automatically.
Ad spend linked to unit economics, not just ACoS.
Cost of goods per SKU with period-based updates.
Day-to-day sales, margins, and trends without waiting for month-end.
All Amazon regions unified with automatic currency conversion.
Revenue, costs, and margins across your entire catalog
Referral, fulfillment, storage, and return fees broken down by SKU
40+
Every Amazon deduction itemized and deducted from your P&L automatically.
21
Manage every Amazon region from one login with unified currency conversion.
99.8%
Verified line-by-line against Amazon Settlement Reports.
From scattered data to a unified FBA dashboard in under 5 minutes.
Link your Seller Central accounts through Amazon's SP-API. Nova pulls orders, fees, PPC, and inventory automatically.
Add COGS per SKU and set custom calculation rules for your business.
P&L, fees, PPC, and performance update in near real-time across all marketplaces.
They talk about Nova
Side-by-side comparison of three approaches to FBA management.
| Capability | Seller Central | Spreadsheets | Nova |
|---|---|---|---|
| Unified P&L | ✗ | ✗ (manual) | ✓ |
| 40+ fee types itemized | ✗ | ✗ (5-10 max) | ✓ |
| PPC linked to profit | ✗ | ✗ (manual merge) | ✓ |
| COGS per SKU | ✗ | ✓ (manual entry) | ✓ |
| Multi-marketplace view | ✗ (separate logins) | ✗ (separate sheets) | ✓ |
| Multi-account support | ✗ | ✗ | ✓ |
| Near real-time updates | Revenue only | ✗ | ✓ |
| Custom breakdowns | ✗ | ✓ (pivot tables) | ✓ |
| Day-to-day trends | Limited | ✗ (hours to build) | ✓ |
| Data exports | CSV only | N/A | ✓ (CSV, scheduled) |
| Setup time | None (limited data) | Days to weeks | Under 5 minutes |
Whether you're running daily operations or making quarterly strategy calls, the same dashboard serves both.
Operations
Strategy
Explore more ways to manage your Amazon business. See our FBA Analytics, Seller Dashboard, Profit Tracker, and Fees Calculator.
FBA management software automates data collection from Seller Central and presents your profit and loss, fees, PPC spend, and costs in one view. The core requirement is accurate financial tracking: all 40+ Amazon fee types, product-level profitability, and custom breakdowns by brand, category, supplier, or marketplace.
Nova's approach focuses on profit clarity. Every data point flows into a daily performance view that updates in near real-time, so you make decisions based on today's numbers, not last month's.
Verified 5-star reviews on Trustpilot and Reddit.
“The P&L view is the big one. It captures everything Amazon-related with the granularity to track down every unexpected expense, giving me a real profit statement I can run the business off of. No more guessing margins or waiting for end-of-month reconciliation.”
“The Nova team has built something truly special. The days of clunky Looker Studio dashboards are over. They are communicative and collaborative, and work hard to make the platform as helpful as possible for their users.”
“Nova is exactly the kind of tool the e-commerce industry has needed for a while. Fast-moving, responsive, and adding value to every Amazon business at every turn. The team is always open to hearing feedback and new ideas.”
“We had a great experience working with the Nova team. They were incredibly responsive, helpful and professional, and truly committed to improving the tool in ways that made it both simple and genuinely useful. It felt like they were invested in our success.”
“Nova keeps us up to date across all of our client accounts and provides a unique set of analytics. The data is live, which lets us make quick decisions faster than with other tools. The events feature is excellent for logging listing changes and running lift tests.”
“I manage multiple brands and Cockpit, P&L and Day-to-Day are now part of my daily workflow. What used to take hours across multiple tools I now see in one place. Antoine and Maxime are clearly building this with real seller challenges in mind, and they listen.”
“The team is genuinely responsive; they actually listen to concerns and implement suggestions into the tool, which is a big part of what makes it so powerful. The UI is clean and managing multiple accounts across marketplaces finally feels organized.”
“We use Nova to manage and analyze our Amazon marketplace data across multiple accounts and regions. Clean interface, useful business insights, and strong visibility into KPIs. Support is proactive and continuous improvements keep landing. Highly recommended.”
Ashish Chaudhary
🇮🇳“After a couple of months on Nova, the platform delivers outstanding value. As an agency managing a diverse portfolio of sellers, Nova made onboarding and overseeing multiple merchant accounts effortless. The data centralization streamlined our day-to-day.”
Pavel Zadorozhnyi
🇪🇸“Running an agency that manages a large portfolio of Amazon brands, what we value most is the people. Nova has been a real partner from day one, adapting to how we work. Multi-store management sits in one clean place and the team actually listens to feedback.”
Nimrod
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Unlimited accounts. Dedicated support.
Common questions about managing your Amazon FBA business with Nova.
Explore in-depth guides to get the most from this feature
Set up profit tracking in 30 minutes. Step-by-step guide covering COGS, connections, and quick wins.
Everything you need to know about tracking, analyzing, and acting on your Amazon seller data.
Proven strategies to lower your FBA costs through packaging optimization, storage management, and fee auditing.
A complete breakdown of every fee Amazon charges FBA and FBM sellers, with real examples.
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Complete FBA analytics with inventory, fees, and profitability
Centralized dashboard for all your Amazon seller metrics
Track profit trends over time across your entire portfolio
Manage multiple Amazon accounts and brands from one dashboard
Connect your Seller Central account in under 5 minutes. Profit, fees, PPC, COGS, 21 marketplaces.
