Your orders reach Nova about 20 seconds after the customer clicks Buy. Every other Amazon source refreshes as fast as Amazon publishes it.
Illustrative values.
Loved by Amazon sellers worldwide
Verified 5-star reviews on Trustpilot and Reddit.
Fantastic data share for Amazon agencies
“Nova has become a core part of how we run our Amazon agency. Data Share puts clean, structured Amazon data straight into our own stack, so we no longer maintain those pipelines ourselves. The hourly updates mean we spot changes during the day instead of managing accounts on yesterday's data.”
The P&L view captures everything Amazon-related
“The P&L view is the big one. It captures everything Amazon-related with the granularity to track down every unexpected expense, giving me a real profit statement I can run the business off of. No more guessing margins or waiting for end-of-month reconciliation.”
Exactly the kind of tool e-commerce needed
“Nova is exactly the kind of tool the e-commerce industry has needed for a while. Fast-moving, responsive, and adding value to every Amazon business at every turn. The team is always open to hearing feedback and new ideas.”
A great team to work with
“We had a great experience working with the Nova team. They were incredibly responsive, helpful and professional, and truly committed to improving the tool in ways that made it both simple and genuinely useful. It felt like they were invested in our success.”
Just go for it. You won't regret it
“The Nova team has built something truly special. The days of clunky Looker Studio dashboards are over. They are communicative and collaborative, and work hard to make the platform as helpful as possible for their users.”
Nova is great
“Nova keeps us up to date across all of our client accounts and provides a unique set of analytics. The data is live, which lets us make quick decisions faster than with other tools. The events feature is excellent for logging listing changes and running lift tests.”
Replaced hours of reporting with one dashboard
“I manage multiple brands and Cockpit, P&L and Day-to-Day are now part of my daily workflow. What used to take hours across multiple tools I now see in one place. Antoine and Maxime are clearly building this with real seller challenges in mind, and they listen.”
Top notch customer support
“The team is genuinely responsive; they actually listen to concerns and implement suggestions into the tool, which is a big part of what makes it so powerful. The UI is clean and managing multiple accounts across marketplaces finally feels organized.”
A dependable solution for Amazon sellers
“We use Nova to manage and analyze our Amazon marketplace data across multiple accounts and regions. Clean interface, useful business insights, and strong visibility into KPIs. Support is proactive and continuous improvements keep landing. Highly recommended.”
Ashish Chaudhary
INA robust instrument with competitive pricing
“After a couple of months on Nova, the platform delivers outstanding value. As an agency managing a diverse portfolio of sellers, Nova made onboarding and overseeing multiple merchant accounts effortless. The data centralization streamlined our day-to-day.”
Pavel Zadorozhnyi
ESHighly recommended
“Running an agency that manages a large portfolio of Amazon brands, what we value most is the people. Nova has been a real partner from day one, adapting to how we work. Multi-store management sits in one clean place and the team actually listens to feedback.”
Nimrod
USNova has made tracking our Amazon profit easier
“Nova has made tracking our Amazon profit and performance so much easier. The near real-time data updates mean we're not stuck working off yesterday's numbers, and it's saved us a lot of manual spreadsheet work. Support has been quick and helpful whenever we've had questions.”
Mark Fleming
PTSophisticated tools, transparent data, and responsive support
“We partnered with Nova for our agency's performance reporting and it has been excellent. The platform is comprehensive and sophisticated without being overcomplicated, and we appreciate how accurate and transparent the underlying data sources are. Questions get answered quickly, even for custom requests.”
Daniel Richman
Amazon sends each order about 6 seconds after it is placed. Live shows it seconds later, against a typical day at the same minute.
Profit and fees every hour, ad spend every 2 hours, the rest as soon as Amazon publishes it. Amazon's own delays sit next to each source.
Sales and profit
| Data | Refresh | Good to know | History |
|---|---|---|---|
| Orders, units, salesLive page | Streamed About 20 seconds after the order | Amazon sends each order about 6 seconds after it is placed. Sales use your usual price until Amazon's order report confirms the amount. | Today against any past day |
| Orders, units, salesCockpit, P&L, exports, MCP | Every hour Dashboards rebuild as each hour lands | Every order line with its confirmed price, promotions and taxes. | 2 years |
| Amazon fees, refunds, reimbursements | Every hour | Amazon posts most fees when an order ships, so profit firms up over a few days. | 2 years |
| Per-unit fee breakdownSKU economics | Daily | Recent days are re-read as Amazon finalizes them. | Up to 2 years |
| Customer returns | Daily | 2 years | |
| Removals and disposals | Daily | The last month is re-read every day. | 2 years |
| Monthly storage fees | Monthly As soon as Amazon publishes the month | Amazon releases each month's fees between the 5th and the 20th. | 12 months |
| Long-term storage fees | Monthly | Read in the second half of each month, when Amazon charges them. | 12 months |
Advertising
| Data | Refresh | Good to know | History |
|---|---|---|---|
| Ad spend and performance, streamed | Coming soon Hourly, as Amazon emits it | Next on Nova's stream: your PPC data, live in the Nova app, the MCP and Data Sharing. | |
| Spend, sales, ACOS, TACOSBy product, campaign, target and keyword | Every 2 hours Plus a re-read of the last 8 days once a day | Amazon keeps crediting ads with sales for days after a click. The daily re-read picks those sales up. | 15 months 60 days from Amazon's API, the rest through Nova's in-house import |
| Placements, Sponsored Display targeting | 3 times a day | 60 days | |
| Search terms | 3 times a day | Amazon keeps search term reports for about 65 days. | 60 days |
| Keyword impression share | Daily | Amazon gives a rolling 30-day value. Nova keeps one snapshot a day. | From connection |
| Amazon DSP | Daily | The last 15 days are re-read every day. | 95 days |
| Advertising invoices | Daily | 60 days |
Inventory
| Data | Refresh | Good to know | History |
|---|---|---|---|
| FBA inventory | Every 8 hours | Amazon only serves today's stock, so Nova builds your stock history from the day you connect. | From connection |
| AWD inventory | Every 8 hours | Current stock only, kept from the day you connect. | From connection |
| FBA inbound shipments | Daily | 18 months | |
| AWD inbound shipments | Daily | 60 days |
Listings, catalog and competition
| Data | Refresh | Good to know | History |
|---|---|---|---|
| Buy Box and competing offers | Every hour Your top products hourly, the full catalog daily | Amazon only shows current offers, so Nova keeps a daily snapshot. | From connection |
| Listing health | Daily | Suppressions, issues and listing status. | From connection |
| Best Sellers Rank, catalog | Daily | Amazon only serves the current rank. | From connection |
Traffic, search and reviews
| Data | Refresh | Good to know | History |
|---|---|---|---|
| Sessions, page views, conversion | Daily | Amazon settles traffic two days later, so the newest complete day is the day before yesterday. | 12 months By product: 60 days, then kept |
| Search Query Performance | Weekly | Read as Amazon publishes each week. Brand Registry required. | 13 months |
| New reviews, critical reviews | Daily | Amazon publishes reviews 4 to 5 days late. Unpublished days stay empty, never zero. | 2 years |
| Star rating | Daily | Exactly as Amazon displays it, with the date it was read. | Week by week Since September 2026 |
| Subscribe & Save | Daily | Subscriptions and discounts. | 12 months |
Vendor Central (1P)
| Data | Refresh | Good to know | History |
|---|---|---|---|
| Real-time sales, traffic, inventory | Every hour | Amazon's own real-time vendor feeds. | From connection |
| Sales, traffic, inventory analytics | Daily Weekly and monthly views as Amazon closes them | The last days are re-read as Amazon settles them. | 2 years |
| Purchase orders, invoices | Daily | 12 months | |
| Remittances | Daily | 2 years | |
| Shipments | Daily | 6 months | |
| Promotions, coupons | Weekly | From connection |
Your Cockpit, the sales tracker and the Amazon P&L read the same hourly data.
Nova loads your past as deep as Amazon serves it, and goes further where Amazon stops: 15 months of PPC through our in-house import.
Amazon's API serves about 60 days
Amazon only serves today's value
The leaderboard ranks products by how far each one is ahead of or behind a normal day right now, so a problem is fixed today, not next week.
Example
What did I sell yesterday versus the same day last week, by marketplace?
| Marketplace | Yesterday | Same day last week | Change |
|---|---|---|---|
| USA | $14,820 | $13,210 | +12.2% |
| UK | £3,140 | £3,390 | -7.4% |
| Germany | €2,610 | €2,350 | +11.1% |
Illustrative values.
Example
Which campaigns spent more than $50 this week with no sales?
| Campaign | Spend | Sales |
|---|---|---|
| SP Speaker Broad | $86.40 | $0.00 |
| SB Brand Defense | $61.20 | $0.00 |
| SD Retargeting 30d | $54.75 | $0.00 |
Illustrative values.
What it can read
What it can write back
Coming soonYour PPC data, streamed live into the Nova app, the MCP and Data Sharing.
Or start from the prompt library.
Most Amazon tools wait for Amazon's order report. On a busy day, that hour is when you need the numbers.
| Order report, pulled every hour | Nova Live | |
|---|---|---|
| Orders on screen | 40 to 100 minutes after the order | About 20 seconds |
| Cancellations | At the next report | As Amazon sends them |
| Today against a normal day, same minute | Not available | Built in |
| Amazon event days | Compared by hand | Against last year's event, hour by hour |
| Order amounts | Exact, an hour later | Usual price, then confirmed |
Refresh times, history depth and Amazon's own delays.
Connect your Amazon account and watch today's orders arrive on the Live page.
They talk about Nova
