Sell-Through Rate (IPI Component)
Essential Amazon seller metric for operations
Units sold and shipped in past 90 days / Average units available.
Data Source
Inventory Performance Dashboard
Update Frequency
Weekly
Measurement Units
Ratio
Available at: ASIN, Account
Sell-Through Rate (IPI Component) is measured in Ratio and reported through Inventory Performance Dashboard. Data is typically updated weekly.
Note:
IPI uses 90-day trailing sell-through. Higher sell-through improves IPI. Target: 2.0+ for fast movers, 0.5+ for slow movers.
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- Data availability check
Related KPIs
Days out of stock / Total days * 100.
Rate at which inventory is sold and replaced.
Cost of holding excess inventory.
Defective orders / Total orders * 100.
Orders delivered by promised date / Total orders * 100.
Average days from order to delivery.
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