Return on Ad Spend (ROAS)
Essential Amazon seller metric for profitability
What Nova measures
3.68x
ROAS averaged 3.68 times ad spend over the twelve months to August 2026 on a fixed panel of several hundred Amazon sellers running ads continuously.
September 2025 to August 2026.
Attributed Sales / Ad Spend.
Data Source
Advertising Reports
Update Frequency
Daily
Measurement Units
Ratio
Available at: Account, Campaign, ASIN
Return on Ad Spend (ROAS) is measured in Ratio and reported through Advertising Reports. Data is typically updated daily.
Note:
1/ACoS; higher is better.
- Expert consultation
- Custom data solutions
- Tailored analytics setup
- Data availability check
Compare Return on Ad Spend (ROAS) with
Benchmarks in profitability
Related KPIs
Manufacturer's suggested retail price.
Current selling price on Amazon.
(List Price - Selling Price) / List Price * 100.
% change in demand / % change in price.
Your price vs. average competitor price.
Number of price changes in a period.
Interested in This Metric?
Our team can help you understand which Amazon metrics Nova can deliver for your specific business needs.