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The Profitero alternative built for AI assistants

Sell-in and sell-out on one statement, with purchase orders, deductions and receivables underneath. Ask any of it in Claude, ChatGPT or Gemini.

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Nova Cockpit on an Amazon Vendor Central account, with the Amazon 1P and Amazon 3P channel filter, as a Profitero alternative

Loved by Amazon brands worldwide

Verified 5-star reviews on Trustpilot and Reddit.

Fantastic data share for Amazon agencies

“Nova has become a core part of how we run our Amazon agency. Data Share puts clean, structured Amazon data straight into our own stack, so we no longer maintain those pipelines ourselves. The hourly updates mean we spot changes during the day instead of managing accounts on yesterday's data.”

Stephen Harris profile

Stephen Harris

Sitruna, UK agency managing 100+ Amazon accounts

Read on Trustpilot

The P&L view captures everything Amazon-related

“The P&L view is the big one. It captures everything Amazon-related with the granularity to track down every unexpected expense, giving me a real profit statement I can run the business off of. No more guessing margins or waiting for end-of-month reconciliation.”

Yano profile

Yano

Bender Brands

Read on Reddit

Exactly the kind of tool e-commerce needed

“Nova is exactly the kind of tool the e-commerce industry has needed for a while. Fast-moving, responsive, and adding value to every Amazon business at every turn. The team is always open to hearing feedback and new ideas.”

A great team to work with

“We had a great experience working with the Nova team. They were incredibly responsive, helpful and professional, and truly committed to improving the tool in ways that made it both simple and genuinely useful. It felt like they were invested in our success.”

Jessica Christensen profile

Jessica Christensen

US
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Just go for it. You won't regret it

“The Nova team has built something truly special. The days of clunky Looker Studio dashboards are over. They are communicative and collaborative, and work hard to make the platform as helpful as possible for their users.”

Nova is great

“Nova keeps us up to date across all of our client accounts and provides a unique set of analytics. The data is live, which lets us make quick decisions faster than with other tools. The events feature is excellent for logging listing changes and running lift tests.”

Alexandr Kachurovskyi profile

Alexandr Kachurovskyi

DE
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Replaced hours of reporting with one dashboard

“I manage multiple brands and Cockpit, P&L and Day-to-Day are now part of my daily workflow. What used to take hours across multiple tools I now see in one place. Antoine and Maxime are clearly building this with real seller challenges in mind, and they listen.”

Jake Zaratsian profile

Jake Zaratsian

US
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Top notch customer support

“The team is genuinely responsive; they actually listen to concerns and implement suggestions into the tool, which is a big part of what makes it so powerful. The UI is clean and managing multiple accounts across marketplaces finally feels organized.”

Angelo Raymundo profile

Angelo Raymundo

PH
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A dependable solution for Amazon sellers

“We use Nova to manage and analyze our Amazon marketplace data across multiple accounts and regions. Clean interface, useful business insights, and strong visibility into KPIs. Support is proactive and continuous improvements keep landing. Highly recommended.”

Ashish Chaudhary

IN
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A robust instrument with competitive pricing

“After a couple of months on Nova, the platform delivers outstanding value. As an agency managing a diverse portfolio of sellers, Nova made onboarding and overseeing multiple merchant accounts effortless. The data centralization streamlined our day-to-day.”

Pavel Zadorozhnyi

ES
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Highly recommended

“Running an agency that manages a large portfolio of Amazon brands, what we value most is the people. Nova has been a real partner from day one, adapting to how we work. Multi-store management sits in one clean place and the team actually listens to feedback.”

Nova has made tracking our Amazon profit easier

“Nova has made tracking our Amazon profit and performance so much easier. The near real-time data updates mean we're not stuck working off yesterday's numbers, and it's saved us a lot of manual spreadsheet work. Support has been quick and helpful whenever we've had questions.”

Mark Fleming

PT
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Sophisticated tools, transparent data, and responsive support

“We partnered with Nova for our agency's performance reporting and it has been excellent. The platform is comprehensive and sophisticated without being overcomplicated, and we appreciate how accurate and transparent the underlying data sources are. Questions get answered quickly, even for custom requests.”

What Nova runs inside your Amazon account

  1. Ask AI

Ask your Vendor Central account in plain English

Which deductions did Amazon take last month, by type?

Nova · Vendor Central (1P) · basis: sell-in

DeductionInvoicesAmount
Shortage claims38$41,200
Price claims12$9,870
Other deductions9$6,340

Illustrative values.

Reads: Purchase orders, invoices and deductions · Sell-in and sell-out · Receivables and replenishment

Writes: Cost of goods, FBM costs and VAT categories · Product tags and events

  1. Sell-in and sell-out

Sell-in and sell-out on one statement

What you invoiced Amazon and what Amazon sold to shoppers, on the same statement.

Nova Cockpit on an Amazon Vendor Central account, with the Amazon 1P and Amazon 3P channel filter and a weekly business review by parent ASIN
  1. Purchase orders

Every deduction, down to what Amazon paid

Ordered, accepted, cancelled and received, with fill rate, then every deduction down to net received.

Nova profit and loss for an Amazon Vendor Central account, showing Amazon receivables, the purchase order block with fill rate, and Amazon deductions expanded into shortage and price claims
  1. What Amazon owes

What Amazon has not paid yet

Open, queued, past due or withheld, with the invoices and purchase orders behind each.

Nova's Amazon receivables band on a Vendor Central account, showing open, queued, past due and withheld invoices with a count and an amount for each
  1. Replenishment

What Amazon should be ordering

A state for every ASIN next to Amazon's own forecast, with net PPM, fill rate, and one-click filters for CRaP and low confirmation.

Nova Inventory on an Amazon Vendor Central account, with a state per ASIN, net PPM, open and past due purchase order units, confirmation rate, Amazon's demand forecast and the stock Amazon holds.

See the full 1P view on the Vendor Central analytics page.

Add Nova next to Profitero

  1. Connect Vendor Central

    Authorise Nova in Vendor Central, and Seller Central or Amazon Ads if you also sell 3P.

  2. Bring your costs

    Upload cost of goods as a spreadsheet once. Nova applies it across your history.

  3. Reconcile one month

    Check Nova's deductions and receivables against your own ledger for a month you already closed.

14-day free trial, no card required · Enterprise plans set on a demo call

Nova vs Profitero

Two different jobs. Profitero facts from profitero.com, checked 30 September 2026.

Choose Profitero if

  • You need coverage across many retailers, with category and competitor share
  • You want competitor sales and share estimates
  • You want content scoring and syndication
  • You want managed services and case handling for revenue recovery

Choose Nova if

  • Your question is what your Amazon business actually earned, not what the market looks like
  • You run Vendor Central and need sell-in against sell-out, purchase order fill rate and named deductions
  • You want sell-in and sell-out consolidated on one statement
  • You want to ask an assistant and get an answer from reconciled data
ProfiteroNova
Retailer coverage1,400+ retailers, dailyAmazon only
Category and competitor shareDaily, with the 1P and 3P splitNot offered
Content optimisationContent Optimizer, benchmarking and GenAINot offered
Managed servicesFour service linesNot offered
Purchase orders and fill rateNot documented publiclyOrdered, accepted, received, fill rate
Amazon deductionsNot documented publiclyShortage and price claims, each named
ReceivablesNot documented publiclyOpen, queued, past due, withheld
Sell-in and sell-outNot documented publiclyConsolidated on one statement
Net PPM per ASINNot documented publiclyYes, labelled with its month
Assistant connectionNot documented publiclyMCP for Claude, ChatGPT and Gemini

Sources: Profitero+ home, Profitero Sales & Share Estimate, Profitero Content Optimizer, Profitero Operations services

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