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Amazon's Selling Partner plugin for Claude, and when to add Nova

Amazon's Selling Partner plugin, in beta for Amazon's US stores, lets Claude and Amazon Quick read your sales, inventory and listing performance and act on them after you approve. To ask the same questions from ChatGPT, Gemini or Copilot, in 23 marketplaces, across several accounts, or about profit after your own product costs, fees and ads, the assistant needs live access to all of that data, and Nova's MCP connector gives it that access.

https://mcp.novadata.io/api/mcp

What Amazon's plugin does

Read 9 November 2026 on aboutamazon.com and Claude's connector directory.

  • Made by Amazon, listed in Claude's connector directory, currently in beta.
  • Works in Claude and Amazon Quick. Amazon says more AI tools will follow.
  • Available for sellers in Amazon's US stores, with international expansion to follow.
  • Reads sales, inventory, listing performance and real-time performance metrics.
  • Can act on your business, and asks you to approve every action.
  • Amazon states no price for the plugin.

Amazon's plugin and Nova, side by side

Which assistants

Amazon's Selling Partner plugin

Claude (beta), Amazon Quick

Nova

Claude, ChatGPT, Gemini, Copilot, Claude Code, Cursor and other MCP clients

Marketplaces

Amazon's Selling Partner plugin

Amazon US stores; international to follow

Nova

23 Amazon marketplaces

Profit after your own costs

Amazon's Selling Partner plugin

Not stated

Nova

COGS, FBM costs and VAT per SKU

Advertising

Amazon's Selling Partner plugin

Not stated

Nova

Sponsored Products, Brands, Display, search terms and DSP

Several accounts

Amazon's Selling Partner plugin

Not stated

Nova

Yes, in one question

Vendor Central

Amazon's Selling Partner plugin

Not stated

Nova

Yes

What it can change

Amazon's Selling Partner plugin

Acts on your business after approval

Nova

Listing content after preview on Seller Central, off by default; not prices, stock or PPC

Price

Amazon's Selling Partner plugin

Not stated

Nova

From $49 per account, 14-day trial

Amazon's side read on 9 November 2026 at aboutamazon.com and Claude's connector directory.

Can you use both?

Yes. They are separate connectors, and Claude can use several at once. Add Nova at https://mcp.novadata.io/api/mcp: steps in the Claude and ChatGPT guides.

Questions people ask next

  • "Which products lost money last month after ads?" needs your product costs, fees and ad spend: Nova.
  • "Compare my US and German accounts this quarter" needs several accounts and marketplaces: Nova.
  • "Ask the same in ChatGPT" needs a connector that works in ChatGPT: Nova.

Connect Claude, Connect ChatGPT, playbooks.

Your Amazon numbers, one question away