Every order on one screen about 20 seconds after it's placed, compared with a typical day at the same minute.
Orders as of 2:47:00 PM
Pacific timeOrders
1,284vs1,190+7.9%
Units
1,502vs1,391+8.0%
Sales
$38,412vs$35,870+7.1%
PPC spend
TACOS
Orders per quarter hour
Top sellers
As of 2:47:00 PM · Pacific time| # | Product | Sales Today | Sales Typical Fri | Change |
|---|---|---|---|---|
| 🏆 #1 | B0RBV7H69GInsulated Water Bottle, 32 oz | $998 | $1,080 | -$82 · -7.6% |
| 🥈 #2 | B0CZRXRE0JCamping Hammock, Double | $874 | $785 | +$89 · +11.3% |
| 🥉 #3 | B0DGXTMT9BRechargeable Headlamp | $726 | $810 | -$84 · -10.4% |
| #4 | B05R6TRS1JSilicone Food Storage Bags | $640 | $512 | +$128 · +25.0% |
| #5 | B0J0BY6C55Stainless Steel Tumbler | $581 | $600 | -$19 · -3.2% |
| #6 | B0WMFLW7B7Digital Kitchen Scale | $512 | $430 | +$82 · +19.1% |
| #7 | B0AXG35T2YPackable Rain Jacket | $455 | $470 | -$15 · -3.2% |
| #8 | B09X2B08V2Folding Camp Chair | $401 | $352 | +$49 · +13.9% |
Top PPC spenders
Your Sponsored ads' spend as it happens: each campaign against a typical Friday at this time, and how much of its budget is used.
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Verified 5-star reviews on Trustpilot and Reddit.
Fantastic data share for Amazon agencies
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The P&L view captures everything Amazon-related
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Exactly the kind of tool e-commerce needed
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Just go for it. You won't regret it
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Nova is great
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Replaced hours of reporting with one dashboard
“I manage multiple brands and Cockpit, P&L and Day-to-Day are now part of my daily workflow. What used to take hours across multiple tools I now see in one place. Antoine and Maxime are clearly building this with real seller challenges in mind, and they listen.”
Top notch customer support
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A dependable solution for Amazon sellers
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Ashish Chaudhary
INA robust instrument with competitive pricing
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Pavel Zadorozhnyi
ESHighly recommended
“Running an agency that manages a large portfolio of Amazon brands, what we value most is the people. Nova has been a real partner from day one, adapting to how we work. Multi-store management sits in one clean place and the team actually listens to feedback.”
Nimrod
USNova has made tracking our Amazon profit easier
“Nova has made tracking our Amazon profit and performance so much easier. The near real-time data updates mean we're not stuck working off yesterday's numbers, and it's saved us a lot of manual spreadsheet work. Support has been quick and helpful whenever we've had questions.”
Mark Fleming
PTSophisticated tools, transparent data, and responsive support
“We partnered with Nova for our agency's performance reporting and it has been excellent. The platform is comprehensive and sophisticated without being overcomplicated, and we appreciate how accurate and transparent the underlying data sources are. Questions get answered quickly, even for custom requests.”
Daniel Richman
Most sales tools wait for Amazon's reports. Nova shows the order instead.
Same order, both clocks start at the click. Bar lengths are not to scale.
Top sellers ranks today against a typical day, so a product that goes quiet shows while you can still check stock and listing.
Top sellers
As of 2:47:00 PM · Pacific time| # | Product | Sales Today | Sales Typical Fri | Change |
|---|---|---|---|---|
| 🏆 #1 | B0RBV7H69GInsulated Water Bottle, 32 oz | $998 | $1,080 | -$82 · -7.6% |
| 🥈 #2 | B0CZRXRE0JCamping Hammock, Double | $874 | $785 | +$89 · +11.3% |
| 🥉 #3 | B0DGXTMT9BRechargeable Headlamp | $726 | $810 | -$84 · -10.4% |
| #4 | B05R6TRS1JSilicone Food Storage Bags | $640 | $512 | +$128 · +25.0% |
| #5 | B0J0BY6C55Stainless Steel Tumbler | $581 | $600 | -$19 · -3.2% |
| #6 | B0WMFLW7B7Digital Kitchen Scale | $512 | $430 | +$82 · +19.1% |
| #7 | B0AXG35T2YPackable Rain Jacket | $455 | $470 | -$15 · -3.2% |
| #8 | B09X2B08V2Folding Camp Chair | $401 | $352 | +$49 · +13.9% |
Today's curve over your last four same weekdays at this minute. Ahead or behind, at a glance.
Orders per quarter hour
Prime Day and Black Friday follow last year's edition, minute for minute.
Black Friday 2026 · Starts in
42 days
Fri, Nov 27 to Mon, Nov 30 · 4 days
Tracked live here from the first minute: every order as it lands, the figures and the curve against Black Friday 2025.
Orders and units are Amazon's own. Amounts use the usual price until Amazon confirms them within the hour. Ad spend refreshes every 2 hours; live PPC is coming soon.
Valued at the usual price until Amazon confirms. Illustrative values.
When the same order becomes visible, and what you can do with it.
| Report-based tools | Seller Central Business Reports | Nova | |
|---|---|---|---|
| When an order appears | After the next report | By date view about hourly | About 20 seconds |
| Today against a typical day at the same minute | Varies | No | Yes |
| Live order feed | No | No | Yes |
| Event mode against last year's edition | Varies | No | Yes |
| Confirmed sales in the P&L | Yes | No | Yes, every hour |
Sources: Amazon seller forum: Business Reports update approximately once per hour
Related Insights
Explore in-depth guides to get the most from this feature
The 7 essential daily metrics and how to complete your morning check in under 10 minutes.
Which sales numbers to watch, and what each one tells you about the week ahead.
Complement your daily tracking with a structured weekly review process.
Related features
Start the 14-day free trial and open Live Stream. See also [Live Orders Stream](/features/live-orders-stream) and [Amazon data refresh times](/amazon-data-freshness).
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