How do I launch on Amazon Mexico?
Amazon Mexico (MX) is the largest Latin American Amazon marketplace and Amazon offers Remote Fulfillment with FBA so US sellers can serve MX orders from US inventory. Full local FBA requires Mexican tax registration (RFC) and NOM labelling compliance for some categories, taking 4 to 8 weeks to set up.
Jul 26, 2026 · 3 min read
Two paths to market
Remote Fulfillment with FBA: fulfil MX orders from US FBA inventory, no local setup required. Local Mexican FBA: ship inventory into MX warehouses, requires RFC (Mexican tax ID) and category-specific NOM labels.
Category compliance
Many product categories require NOM (Norma Oficial Mexicana) labels in Spanish, including electronics, cosmetics, food, and some toys. Skipping this leads to customs holds and listing suppression.
Realistic economics
Remote Fulfillment adds a per-order fee that eats 5% to 12% of margin depending on unit weight. Local FBA drops that fee but adds VAT (IVA) filings and NOM compliance costs.
Frequently asked questions
Is Amazon MX worth it as a US seller?
Yes for private-label brands with capacity. MX is growing fast and less saturated than US. Start with Remote Fulfillment to test.
Do I need a Mexican entity?
No for Remote Fulfillment. RFC (Mexican tax ID) is needed for local FBA.
Does Nova support Amazon MX?
Yes. Nova supports 23 Amazon marketplaces including Mexico.
Are reviews shared between US and MX?
No. Each marketplace has its own review pool.
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