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Sellics Advertising

Pricing starts at From $59/mo

Sellics Advertising focuses specifically on Amazon PPC management, providing automated bidding, campaign creation, and performance benchmarking. The platform supports both Seller Central and Vendor Central accounts, making it suitable for 1P and 3P sellers. The benchmarking feature compares advertising performance against category averages, showing how a seller's ACoS, click-through rates, and conversion rates stack up against competitors. This context helps sellers set realistic performance targets and identify areas where they're underperforming relative to the market. Automation rules handle bid adjustments based on performance thresholds. Sellers define target ACoS or ROAS levels, and the system adjusts bids to maintain those targets across keywords and campaigns. The campaign creation tools include keyword suggestions and ad group structure recommendations based on best practices.

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Key capabilities

  • Automated bid management
  • Category benchmarking data
  • Seller Central and Vendor Central support
  • Campaign creation and structuring
  • Performance target automation
  • Keyword suggestion engine

Best for

  • PPC benchmarking
  • Vendor Central advertisers
  • Automated bid management
  • Performance-focused teams

At a glance

Founded
2014
HQ
Berlin, Germany
Marketplaces
Global
Best for
Growth, Enterprise