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CX & Market
Customer Experience
Customer Complaint Rate
Essential Amazon seller metric for cx & market
What is Customer Complaint Rate?
Customer complaints / Total orders * 100.
Data Source
Customer service logs
Update Frequency
Weekly
Measurement Units
Percent
Available at: Account, ASIN
Where to Find Customer Complaint Rate
Customer Complaint Rate is measured in Percent and reported through Customer service logs. Data is typically updated weekly.
Note:
Track complaint volume and trends.
Need This Data?
See if Nova can deliver Customer Complaint Rate for your business.
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- Tailored analytics setup
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Compare Customer Complaint Rate with
Related KPIs
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Average Star Rating
Average customer rating for the product.
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Total Review Count
Total number of customer reviews.
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Review Velocity
New reviews per day/week/month.
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Review Rating Distribution
Percentage breakdown of 1-5 star reviews.
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Negative Review Rate
1-2 star reviews / Total reviews * 100.
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Review Sentiment Score
Sentiment analysis score of review text.
Interested in This Metric?
Our team can help you understand which Amazon metrics Nova can deliver for your specific business needs.