Net Promoter Score (NPS)
Essential Amazon seller metric for cx & market
Customer likelihood to recommend product/brand.
Data Source
Customer surveys
Update Frequency
Quarterly
Measurement Units
Score (-100 to 100)
Available at: Brand
Net Promoter Score (NPS) is measured in Score (-100 to 100) and reported through Customer surveys. Data is typically updated quarterly.
Note:
Requires customer survey implementation.
- Expert consultation
- Custom data solutions
- Tailored analytics setup
- Data availability check
Related KPIs
New reviews per day/week/month.
Customer complaints / Total orders * 100.
Estimated advertising spend by competitors.
Trend in search volume for category keywords.
Measure of brand recognition in the market.
Composite brand health score based on reviews, returns, complaints, and violations.
Interested in This Metric?
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