CM3 Percentage
Essential Amazon seller metric for profitability
Contribution Margin 3 as a percentage of revenue. The ultimate product-level profitability metric after all direct costs are deducted.
Data Source
Nova Analytics (automated calculation)
Update Frequency
Daily
Measurement Units
Percent
Available at: Account, ASIN, Parent ASIN, SKU
CM3 Percentage is measured in Percent and reported through Nova Analytics (automated calculation). Data is typically updated daily.
Note:
CM3% = (Revenue - COGS - Ad Spend - Amazon Fees) / Revenue * 100. Benchmark: 10-25% for healthy FBA products. Below 5% signals margin risk.
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Related KPIs
Manufacturer's suggested retail price.
Current selling price on Amazon.
(List Price - Selling Price) / List Price * 100.
% change in demand / % change in price.
Your price vs. average competitor price.
Number of price changes in a period.
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