Contribution Margin 1 (CM1)

Essential Amazon seller metric for profitability

What is Contribution Margin 1 (CM1)?

Revenue minus Cost of Goods Sold. CM1 isolates product-level profitability before any platform fees or advertising costs are deducted.

Data Source

Nova Analytics (automated calculation)

Update Frequency

Daily

Measurement Units

Currency

Available at: Account, ASIN, Parent ASIN, SKU

Where to Find Contribution Margin 1 (CM1)

Contribution Margin 1 (CM1) is measured in Currency and reported through Nova Analytics (automated calculation). Data is typically updated daily.

Note:

CM1 = Revenue - COGS. The first layer in a tiered contribution margin framework. Healthy CM1 varies by category but typically ranges 40-70% for private label products.

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