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Profitability
Costs & Margins
Gross Margin
Essential Amazon seller metric for profitability
What is Gross Margin?
(Revenue - COGS) / Revenue * 100.
Data Source
Internal calculation
Update Frequency
Daily
Measurement Units
Percent
Available at: ASIN, SKU
Where to Find Gross Margin
Gross Margin is measured in Percent and reported through Internal calculation. Data is typically updated daily.
Note:
Before Amazon fees and advertising.
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Compare Gross Margin with
Benchmarks in profitability
Related KPIs
Profitability
Competitive Price Index
Your price vs. average competitor price.
Profitability
Cost of Goods Sold (COGS)
Direct cost to produce/acquire the product.
Profitability
FBA Fulfillment Fee
Fee for FBA pick, pack, and ship.
Profitability
Contribution Profit
Revenue - COGS - Amazon Fees.
Profitability
Margin Erosion Rate
Rate of margin decline over time.
Profitability
Advertising Cost of Sales (ACoS)
Ad Spend / Attributed Sales * 100.
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