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Build your perfect view once. Save it. Reload it in one click. Share it with your team. 70+ metrics, custom filters, zero spreadsheets.
Seller Central's reports are limited. Building custom reports manually is painful. Here's the reality.
Amazon's Business Reports show sessions and revenue, not profit. Building a report with all fees, COGS, PPC, and returns means merging 5+ CSV downloads every single week.
Different stakeholders need different views. Leadership wants category summaries. Ops wants SKU details. Ads team wants PPC data. Building custom reports for each group eats hours.
Manual reports are only as accurate as the person building them. Miss a fee type, a return, or a promo cost and your margin numbers go wrong. And they often do.
By the time a monthly report is ready, decisions that needed the data have already been made. Or not made at all, because the numbers weren't available in time.
Build your view, save it, reload it anytime.
Pick the KPIs that matter to your report.
Save any configuration and reload in one click.
Filter by marketplace, tags, or breakdowns.
Give stakeholders their own saved views.
All 40+ Amazon fee types in your reports.
Download or pipe data to your BI stack.
40+
Every Amazon fee tracked and visible in your views.
99.8%
Data verified against Amazon Settlement Reports.
70+
Revenue, ad spend, unit economics, ratios, and more.
Connect your account, pick your metrics, set your filters, and save. Your view is ready to reload anytime.
Start Free TrialThree approaches to FBA reporting. Only one lets you save and reload in one click.
| Capability | Amazon Reports | Manual Reporting | Nova |
|---|---|---|---|
| Profit reports | No (revenue only) | Hours to build | Built-in, always current |
| Custom segmentation | No | Complex pivot tables | Tags & breakdowns |
| Fee detail (40+) | Basic summary | Manual tracking | All fees, per SKU |
| PPC in reports | Separate tool | Manual merging | Integrated |
| Multi-marketplace | Separate per region | Complex merging | 21 regions, unified |
| Stakeholder views | One-size-fits-all | Rebuild for each | Saved Views per person |
| Report frequency | Download manually | Weekly/monthly | Always current |
| Save & reload | Not possible | Manual setup each time | Saved Views, one click |
| Accuracy | Revenue only | ~75-85% | 99.8% |
| Time investment | Downloads + cleanup | 10-20 hours/month | 5 min setup |
From raw Amazon data to your saved report in 5 minutes.
Link Seller Central via SP-API. Nova pulls all your orders, fees, returns, and ad data automatically.
Pick your metrics, set your filters, and save the configuration. Name it so you can find it later.
Open any saved view in one click. Share it with your team so everyone works from the same data.
They talk about Nova
From solo sellers needing quick profit views to teams requiring stakeholder-ready analytics.
$10K - $500K/mo
$100K - $1M/mo
$1M+/mo
Reporting is just the output layer. See our FBA Analytics, Profit Calculator, Seller Dashboard, and Marketplace Analytics.
An Amazon FBA reporting tool lets you build, save, and reload custom views of your performance data. Instead of manually downloading CSVs, building pivot tables, and emailing spreadsheets, you configure a view once and come back to it in one click. For a walkthrough of what good reporting looks like, see our seller analytics guide.
The best FBA reporting tools go beyond Amazon's built-in Business Reports. They include true profitability data (after all 40+ fee types, COGS, PPC, and returns), custom filters for different stakeholders, and cross-marketplace views. This eliminates hours of manual report building every week. Our profit dashboard setup guide shows how to configure your first report in under 30 minutes.
Nova's reporting tool gives you 70+ metrics to choose from, custom filters by marketplace, tags, or breakdowns, and Saved Views that you can name, reload, and share with your team. Your data is always current and can be exported or accessed via API.
For a broader analytics view beyond reporting, explore our Amazon analytics tool for P&L, daily performance, and product intelligence. Or see our seller dashboard software for a unified operations hub.
Verified 5-star reviews on Trustpilot and Reddit.
“The P&L view is the big one. It captures everything Amazon-related with the granularity to track down every unexpected expense, giving me a real profit statement I can run the business off of. No more guessing margins or waiting for end-of-month reconciliation.”
“The Nova team has built something truly special. The days of clunky Looker Studio dashboards are over. They are communicative and collaborative, and work hard to make the platform as helpful as possible for their users.”
“Nova is exactly the kind of tool the e-commerce industry has needed for a while. Fast-moving, responsive, and adding value to every Amazon business at every turn. The team is always open to hearing feedback and new ideas.”
“We had a great experience working with the Nova team. They were incredibly responsive, helpful and professional, and truly committed to improving the tool in ways that made it both simple and genuinely useful. It felt like they were invested in our success.”
“Nova keeps us up to date across all of our client accounts and provides a unique set of analytics. The data is live, which lets us make quick decisions faster than with other tools. The events feature is excellent for logging listing changes and running lift tests.”
“I manage multiple brands and Cockpit, P&L and Day-to-Day are now part of my daily workflow. What used to take hours across multiple tools I now see in one place. Antoine and Maxime are clearly building this with real seller challenges in mind, and they listen.”
“The team is genuinely responsive; they actually listen to concerns and implement suggestions into the tool, which is a big part of what makes it so powerful. The UI is clean and managing multiple accounts across marketplaces finally feels organized.”
“We use Nova to manage and analyze our Amazon marketplace data across multiple accounts and regions. Clean interface, useful business insights, and strong visibility into KPIs. Support is proactive and continuous improvements keep landing. Highly recommended.”
Ashish Chaudhary
🇮🇳“After a couple of months on Nova, the platform delivers outstanding value. As an agency managing a diverse portfolio of sellers, Nova made onboarding and overseeing multiple merchant accounts effortless. The data centralization streamlined our day-to-day.”
Pavel Zadorozhnyi
🇪🇸“Running an agency that manages a large portfolio of Amazon brands, what we value most is the people. Nova has been a real partner from day one, adapting to how we work. Multi-store management sits in one clean place and the team actually listens to feedback.”
Nimrod
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Unlimited accounts. Dedicated support.
Everything you need to know about Saved Views and FBA reporting.
Explore in-depth guides to get the most from this feature
Comprehensive guide to all Amazon seller reporting and analytics.
Set up automated profit reporting in 30 minutes.
Compare the top reporting and analytics tools for Amazon sellers.
Financial reporting tools that automate Amazon seller accounting.
Explore other tools that complement your Amazon selling strategy
Centralized dashboard for all your Amazon seller metrics
Complete FBA analytics with inventory, fees, and profitability
Manage your entire FBA business from one unified dashboard
Compare performance across US, EU, and all Amazon marketplaces
Join 2,000+ Amazon sellers who use Nova. Connect in 5 minutes, build your first saved view today.
