Amazon Live Views
Essential Amazon seller metric for growth
Total views of Amazon Live shopping streams (concurrent viewers × session duration).
Data Source
Amazon Live Creator Dashboard
Update Frequency
Per Stream
Measurement Units
Views
Available at: Brand, Live Stream
Amazon Live Views is measured in Views and reported through Amazon Live Creator Dashboard. Data is typically updated per stream.
Note:
Live streaming enables real-time product demos and Q&A. Available via Amazon Live Creator app. Typical stream: 500-5,000 views depending on promotion.
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Compare Amazon Live Views with
Related KPIs
Ordered units divided by sessions.
Percentage of page views where your offer held the Buy Box.
Adds to cart divided by page views.
Detail page views / impressions from ads.
Share of orders from customers who haven't purchased from your brand in past 12 months.
Orders from repeat customers / total orders.
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