Keyword Indexation Status

Essential Amazon seller metric for growth

What is Keyword Indexation Status?

Whether ASIN is indexed for a given keyword.

Data Source

Catalog/Search index tests

Update Frequency

Weekly

Measurement Units

Boolean

Available at: ASIN, Keyword

Where to Find Keyword Indexation Status

Keyword Indexation Status is measured in Boolean and reported through Catalog/Search index tests. Data is typically updated weekly.

Note:

Check via catalog search tests or tools. Indexed but not converting is a query-level problem, visible in search query performance data.

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Compare Keyword Indexation Status with

Ordered units divided by sessions.

Percentage of page views where your offer held the Buy Box.

Adds to cart divided by page views.

Detail page views / impressions from ads.

Share of orders from customers who haven't purchased from your brand in past 12 months.

Orders from repeat customers / total orders.

Our team can help you understand which Amazon metrics Nova can deliver for your specific business needs.