Search Query Volume
Essential Amazon seller metric for growth
Estimated search volume for a query.
Data Source
Search Query Performance (Brand Analytics)
Update Frequency
Weekly
Measurement Units
Index per Volume
Available at: Query
Search Query Volume is measured in Index per Volume and reported through Search Query Performance (Brand Analytics). Data is typically updated weekly.
Note:
SQP gives impressions share and clicks share; exact volume is indexed.
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Compare Search Query Volume with
Benchmarks in growth
Related KPIs
Number of unique visits to a product detail page.
Total page views to a product detail page.
Ordered units divided by sessions.
Percentage of page views where your offer held the Buy Box.
Adds to cart divided by page views.
Detail page views / impressions from ads.
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