S&S Retention Rate
Essential Amazon seller metric for growth
Percentage of subscribers continuing after 3, 6, and 12 months.
Data Source
Subscribe & Save Reports
Update Frequency
Monthly
Measurement Units
Percent
Available at: ASIN, SKU
S&S Retention Rate is measured in Percent and reported through Subscribe & Save Reports. Data is typically updated monthly.
Note:
Active subscriptions at period end / Initial subscriptions * 100. Track cohort retention curves.
- Expert consultation
- Custom data solutions
- Tailored analytics setup
- Data availability check
Related KPIs
Number of unique visits to a product detail page.
Total page views to a product detail page.
Ordered units divided by sessions.
Percentage of page views where your offer held the Buy Box.
Adds to cart divided by page views.
Detail page views / impressions from ads.
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