Connect your Amazon data to Claude, ChatGPT or Gemini and build anything you need to grow. Reconciled profit, ads, inventory and listing health, answered in one call.
01
The most accurate dataset on the market
Profit analytics to the cent, at SKU level, across all your marketplaces.
02
Refreshed in near real time
That is the edge. Nova answers on today's numbers, not last week's export.
03
Lowest token consumption per request
Pre-computed metrics and structured tables keep every call frugal, so your Claude bill stays low.
04
Available across all AI assistants
Claude, ChatGPT, Gemini and any MCP-ready assistant. No limit to what you can ask.
“The P&L view is the big one. It captures everything Amazon-related with the granularity to track down every unexpected expense, giving me a real profit statement I can run the business off of. No more guessing margins or waiting for end-of-month reconciliation.”
“The Nova team has built something truly special. The days of clunky Looker Studio dashboards are over. They are communicative and collaborative, and work hard to make the platform as helpful as possible for their users.”
“Nova is exactly the kind of tool the e-commerce industry has needed for a while. Fast-moving, responsive, and adding value to every Amazon business at every turn. The team is always open to hearing feedback and new ideas.”
“We had a great experience working with the Nova team. They were incredibly responsive, helpful and professional, and truly committed to improving the tool in ways that made it both simple and genuinely useful. It felt like they were invested in our success.”
“Nova keeps us up to date across all of our client accounts and provides a unique set of analytics. The data is live, which lets us make quick decisions faster than with other tools. The events feature is excellent for logging listing changes and running lift tests.”
“I manage multiple brands and Cockpit, P&L and Day-to-Day are now part of my daily workflow. What used to take hours across multiple tools I now see in one place. Antoine and Maxime are clearly building this with real seller challenges in mind, and they listen.”
“The team is genuinely responsive; they actually listen to concerns and implement suggestions into the tool, which is a big part of what makes it so powerful. The UI is clean and managing multiple accounts across marketplaces finally feels organized.”
“We use Nova to manage and analyze our Amazon marketplace data across multiple accounts and regions. Clean interface, useful business insights, and strong visibility into KPIs. Support is proactive and continuous improvements keep landing. Highly recommended.”
“After a couple of months on Nova, the platform delivers outstanding value. As an agency managing a diverse portfolio of sellers, Nova made onboarding and overseeing multiple merchant accounts effortless. The data centralization streamlined our day-to-day.”
“Running an agency that manages a large portfolio of Amazon brands, what we value most is the people. Nova has been a real partner from day one, adapting to how we work. Multi-store management sits in one clean place and the team actually listens to feedback.”
Every row is checked against MerchantSpring's own public pages. Parity where it exists, and the rows where MerchantSpring is the better choice are marked as such.
Nova leads 7 rows3 at parityMerchantSpring leads 2
Capability
MerchantSpring
MCP for AI assistantsNova
Nova MCP exposes the full model: P&L to the cent, PPC campaigns and keywords, SQP, listing health, BSR and inventory, pre-computed so Claude, ChatGPT or Gemini answer in one low-token call
An in-product Ask AI assistant, metered in monthly AI credits per plan
Data refreshNova
Hourly refresh across P&L, PPC and inventory
Daily data points as described on the product pages
Interface and daily UXNova
One cockpit: portfolio KPIs, SKU table, filters and the P&L in a single view
Dashboard and report modules built around client reporting
Support and feature requestsNova
Direct access to the team, a public roadmap sellers vote on, features shipped weekly
Account management on enterprise plans, no public roadmap documented
Published entry priceNova
From $29/mo, 14-day trial, no card, extra Seller Central accounts $29 each
Seller plan $399/mo, agency plans from $998/mo, Enterprise on request
Profit depthNova
Unit-level P&L, 40+ fee types, refunds, removals and liquidations as their own lines
Profit reporting at product and channel level
PPC inside the P<ie
Product-level ad spend and TACoS in the same view as margin
Advertising reporting alongside sales and profit modules
Custom breakdownsTie
Group the P&L by brand, category, lifecycle or your own tags
Product groups for tracking sets of ASINs
Listing health monitoringNova
Listing Health Scanner flags buy box loss, suppressions and content gaps per ASIN
Not documented publicly
Multi-account consolidationTie
Portfolio workspaces, up to 330+ Seller Central accounts, per-client views
Channels and seats sized by plan, from 10 channels up to 300
Every unit that leaves inventory is classified and priced: sold, refunded, removed or liquidated. 40+ Amazon fee types, reconciled to Settlement Reports.
Run both tools in parallel during the trial. Nothing to uninstall, nothing to break.
1
Connect Amazon
OAuth into Seller Central and Amazon Ads. About 5 minutes per account, read-only access, nothing changes on Amazon's side.
2
Import your COGS
Upload your cost of goods as a CSV, once. Nova applies it across 24 months of backfilled history, period by period.
3
Run both for 14 days
Keep MerchantSpring running while Nova backfills 24 months of history. Compare the numbers against a real settlement statement before you decide anything.
They talk about Nova
Who typically moves to Nova
Not every seller needs to switch. These are the operating profiles where Nova pays for itself fast.
MerchantSpring is a marketplace reporting platform built for agencies, vendors and service providers. It consolidates Amazon, Walmart and other marketplaces into client-facing dashboards and scheduled reports, with plans sized by channels and seats.
Stay on MerchantSpring if
You report on Walmart, eBay and other marketplaces as much as Amazon
Vendor Central 1P reporting is central to your service
Client-facing report decks are the main deliverable
You need a large number of seats across a big agency team
Switch to Nova if
Amazon profitability is the number your clients ask about
You want unit-level accuracy, not channel-level summaries
You want product-level ad spend inside the P&L
You want your Amazon data queryable from Claude, ChatGPT or Gemini
The honest answers to the questions sellers ask before switching.
For Amazon profit reporting, yes. Nova consolidates Seller Central accounts into one cockpit with a unit-level P&L, product-level ad spend, listing health and BSR. If your reporting has to cover Walmart, eBay or Vendor Central 1P today, MerchantSpring covers more channels.
MerchantSpring publishes a Seller plan at $399 per month and agency plans starting at $998 per month, with Enterprise quoted by sales. Nova is $29 per month for the base plan and $29 per additional Seller Central account, with a 14-day trial and no credit card.
Yes. Portfolio workspaces consolidate up to 330+ Seller Central accounts with role-based access, per-client P&L views and scheduled exports to Sheets, Excel, BigQuery and Snowflake.
Not yet. Vendor Central data is in progress on the public roadmap. Nova covers Seller Central across 21 marketplaces today.
No. Nova reports advertising spend at the product level inside the P&L, plus campaign, ad group and keyword data and Search Query Performance for your own ASINs. Bidding stays in your ads tool.
Yes. Nova MCP exposes the whole model to Claude, ChatGPT and Gemini, pre-computed so a question about margin or ad spend is answered in one low-token call instead of a raw data dump.
Nova reconciles against Amazon Settlement Reports. Compare a completed settlement period line by line during the trial rather than taking the claim on trust.