Splitly

Pricing starts at From $47/mo

Splitly automates A/B testing for Amazon product listings, helping sellers systematically test different titles, images, prices, bullet points, and descriptions to find the combinations that maximize conversion rates. The platform alternates between listing variations and measures the impact on sales performance. The testing methodology accounts for external variables like seasonality and advertising changes to isolate the effect of listing modifications. Statistical significance calculations tell sellers when they have enough data to declare a winner, preventing premature conclusions based on insufficient sample sizes. For sellers who want to optimize their listings based on data rather than intuition, Splitly provides a structured framework for continuous improvement. The platform works independently of Amazon's own Manage Your Experiments feature, offering more flexibility in what can be tested and how tests are structured. Consistent listing optimization through A/B testing can compound conversion improvements over time.